Chiara Ferragni has done it again, with a vibrant, playful and flirtatious collection for autumn/winter 2017 called #CandyStreet. Featuring glitter, sparkles and all things girly pink and her signature baby blue as the colours of the season, the #CandyStreet collection official launch party took us on a journey to the bright, colourful Shibuya district, in Tokyo.Read More
Chiara Ferragni is a lady who truly lives her brand! The girl justnever stops! She's a successful blogger, a magazine cover star and now she’s added the title of Spring 2016 face for Amazon to her numerous other ambassadorial positions.Read More
Super Heroes! Its really hard to be objective about Chiara Ferragni's collection because we have a super 'girl crush' on this Italian Fashionista. Her accessories always make me smile - and crumbs on grey dark desperate days it's got to be a major buying point!
Replacing the monsters that adorned last season’s collections with girl-power inducing superhero’s, Chiara Ferragni’s Spring Summer 2016 collection is all about strong yet self-ironic female figures balanced with the flirtatious element that the shoes have become famous for.
Maintaining the signature winking shoes that have become the staple of the brand, the new season’s action figure influence has the ballerinas and slip-ons wearing superhero masks over their eyes. The shoes still use a mix of patent leather, canvas and neoprene, decorated with glitter.
The collection also features banana heel pumps embroidered with miniature superhero details; sandals with stars and cartoon style words; low heel boots with different colours for the bootleg, the heel and the embroidered decoration.
For the first time this season Ferragni has introduced wedges into the collection. In the typical funny yet determined style of the brand, the wedges are embellished with paint and written-decorations and satin with flame drawings.
The pop artist of the fashionable footwear world, Chiara Ferragni explores the trends that make the industry tick with a flirtatious irony that is becoming signature of her style.
Her latest ‘The Present’ collection for FW15 looks both forward to the future, and back into the past, with black leather or suede ankle boots reminiscent of past Ferragni collections, and iconic slippers that are futuristic in their decorative symbols.
Her trademark winking eye theme print adorns a number of the styles including the square pointy slippers and the thigh suede boots. This latest collection also sees the introduction of the so-called “monsters” which decorate the slip-ons, high heel sandals and pumps with their multi-coloured cuteness.
Another one to embrace the style potential of social media, Ferragni uses her own personal hashtags like ‘neverstop’ or ‘ifeel’ on her glitter, velvet and iridescent leather or slip‐ons.
Photos Giulia Rosatelli